SRC
Sourcing quality
Qualified candidates by source
Compare sourcing channels by the number and proportion of
candidates who meet documented role requirements and progress
through later hiring stages.
Example definition
Qualified candidates from a source divided by total candidates
from that source
Which sources produce candidates who progress?
Which sources produce accepted offers?
Which sources support stronger post-hire outcomes?
APP
Application efficiency
Application completion rate
Measure how many candidates successfully complete an application
after beginning it. Review abandonment point, device, duration,
repeated fields, and technical issues.
Example definition
Completed applications divided by started applications multiplied
by 100
Where do candidates abandon the application?
Does completion differ by device or role?
Which fields create unnecessary effort?
CVR
Funnel conversion
Stage conversion rate
Track the proportion of candidates moving from one hiring stage to
the next. Review unusually high or low conversion with process,
candidate, and role context.
Example definition
Candidates entering the next stage divided by candidates in the
previous stage
Which stage removes the most candidates?
Are stage criteria applied consistently?
Do conversion patterns differ by source or team?
DRP
Candidate loss
Candidate withdrawal and drop-off rate
Measure candidates who leave the hiring process voluntarily or fail
to complete a required stage. Capture the stage and available
withdrawal reason.
Example definition
Candidates withdrawing during a stage divided by candidates
entering that stage
At which point do candidates lose interest?
Are delays associated with withdrawal?
Which candidate groups experience more friction?
ATH
Hiring speed
Time to hire
Measure the period between a defined candidate start event and an
accepted offer. Document whether the start event is application,
sourcing contact, screening, or another point.
Example definition
Accepted offer date minus documented candidate start date
Which stage contributes the most delay?
Does speed vary by role or hiring team?
Does faster hiring affect quality or experience?
ATF
Vacancy speed
Time to fill
Measure the duration from a documented requisition start event to
an accepted offer or role closure. Define how paused, cancelled, and
reopened requisitions are handled.
Example definition
Accepted offer date minus approved requisition date
How long does workforce demand remain unfilled?
Which approval or sourcing stage creates delay?
Are targets realistic for each role type?
ASM
Assessment analytics
Assessment completion and performance
Track assessment participation, completion, score distribution,
question quality, technical events, time spent, and progression
after assessment.
Key measures
Completion rate, median score, score distribution, item quality,
and technical issue rate
Is the assessment relevant to the target role?
Which questions require review?
Are assessment results related to later outcomes?
INT
Interview analytics
Interview speed and consistency
Measure scheduling time, rescheduling, attendance, scorecard
completion, interviewer agreement, candidate feedback, and decision
turnaround.
Key measures
Time to schedule, reschedule rate, scorecard completion, and time
to decision
Are interviewers submitting feedback promptly?
Are structured scorecards used consistently?
Which teams create candidate scheduling delays?
OAR
Offer performance
Offer acceptance rate
Measure accepted offers as a proportion of valid offers issued.
Review compensation, role clarity, speed, manager interaction,
competing offers, and decline reasons.
Example definition
Accepted offers divided by valid offers issued multiplied by 100
Why are candidates declining offers?
Does acceptance vary by role or location?
Is offer approval time affecting decisions?
CEX
Candidate experience
Candidate satisfaction and recommendation
Collect stage-specific candidate feedback about clarity, effort,
communication, scheduling, assessments, interviews, decisions, and
overall trust.
Key measures
Candidate satisfaction, effort score, recommendation intent, and
open-text themes
Which stage receives the lowest feedback?
Do rejected candidates receive timely closure?
Which process changes improve candidate trust?
CPH
Hiring cost
Cost per hire
Measure recruitment investment for a defined group of hires.
Document whether the calculation includes internal time, agencies,
advertising, technology, assessments, and events.
Example definition
Defined internal and external recruitment costs divided by hires
completed
Which sources create the best cost-to-quality outcome?
Which roles require the greatest recruitment investment?
Are costs increasing because of avoidable delays?
QOH
Hiring quality
Quality of hire
Connect recruitment decisions with post-hire performance,
retention, productivity, onboarding, and hiring-manager
satisfaction over a documented observation period.
Possible components
Performance outcome, retention, manager satisfaction, and time to
productivity
Which selection signals relate to later success?
Which sources produce stronger long-term outcomes?
Is hiring speed affecting quality?
RET
Post-hire stability
Early employee retention
Review whether new hires remain through a defined early employment
period. Analyse voluntary and involuntary exits separately and
connect them with hiring and onboarding data.
Example definition
New hires remaining after a defined period divided by eligible
new hires
Are expectations accurately communicated during hiring?
Do early exits cluster by role, source, or manager?
Which recruitment signals relate to retention?
FTP
Business impact
Time to productivity
Measure how long new hires take to reach a documented level of
role-specific performance. The definition should reflect the role,
training process, and evidence available.
Required context
Role-specific productivity definition, start event, evidence,
and review period
Which hiring profiles reach productivity faster?
How does onboarding affect the outcome?
Are selection criteria aligned with real work?
HMS
Stakeholder experience
Hiring-manager satisfaction
Measure hiring-manager confidence in candidate quality,
recruitment communication, speed, process clarity, partnership, and
final hiring outcomes.
Key measures
Satisfaction rating, service feedback, quality confidence, and
recurring comments
Are role requirements defined clearly?
Are candidate recommendations relevant?
Which service areas require improvement?
FR
Fairness analytics
Candidate-group progression and outcomes
Review application, completion, assessment, interview, progression,
offer, and technical experience across appropriately defined groups
while protecting privacy.
Review areas
Representation, stage progression, completion, scoring,
withdrawal, and offer outcomes
Are meaningful differences visible between groups?
Are sample sizes sufficient for interpretation?
Which process or assessment requires investigation?